The current economic climate has hit many companies hard. Those of us involved in events are no different. However, surely in a market where teams are being merged, reduced and lost teambuilding should be at the forefront of people’s minds? Sadly, the answer to this question in most cases is no. As people try to reduce budgets and cut back on unnecessary expenditure, teambuilding is often first to go, being portrayed as a frivolous expense.

On the contrary, if planned and executed correctly teambuilding should not be seen as frivolous, in fact it can help “kick start” employees and return some of the motivation that may have been lost. A budget allocated to teambuilding at this time can be seen as wise but only if implemented correctly and effectively.

Here are a few tips to help you be effective when instigating a teambuilding programme in the current market conditions:

Set clear objectives: A teambuilding event can only be as effective as the objectives set. It is advisable to have a face-to-face meeting with the supplier to ensure they are aware of the objectives you are trying to achieve. Don’t be afraid to discuss your objectives for the entire event, often seeing where the teambuilding fits into the overall event can help improve the effectiveness of it.

Choose the right game: Many teambuilding games are enticing by their names and themes but do not necessarily deliver on any level other than fun and ‘general teambuilding’. A reputable supplier should be able to offer you advice on how their games will benefit your team and help meet your specific objectives.

Feedback to your delegates: After the game has finished, ensure you feedback to your delegates. A quick overview of what they should have experienced and learned during the game can dramatically increase the effectiveness of it.

Choose the right venue: The right venue can help set the tone for the event; the right location can improve attendance and the right facilities for your programme help streamline the organisation process. If you have already chosen your teambuilding supplier ask them for venue suggestions, they often have a wealth of venue knowledge gathered from previous events.

Use a reputable company: Many companies offer teambuilding and it is important that you can trust your supplier. If you have already booked your venue, ask them who their preferred supplier is. This is always a good starting point, as most venues will choose a supplier that they trust. If in doubt ask for references and examples of previous work.

Work on attendance levels: A teambuilding programme is only effective if those required to experience it are there. Simple measures like inviting delegates early, holding the event on a weekday, making the event compulsory and providing transport solutions will help improve attendance.

Buy Better: Less events means lower supplier prices. It is always worth shopping around and obtaining a few quotes to find the best price. Many teambuilding companies offer similar products under different names but be cautious - picking a financially sound company during economic downturns is even more important. When obtaining quotes always let suppliers know you are shopping around, that always gets their attention!

Pay per head: If budgets are being squeezed, insist you pay the supplier on a per head basis. This means you can book on a minimum number and hopefully reduce the overall event cost.

Our thanks to Business Pursuits for this feature
Business Pursuits has been organising events for business for over 20 years and is based in Hertfordshire.
www.businesspursuits.co.uk